Bonita Kolb Forfatter
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Marketing Research: A Concise Introduction (Bog, Hardback, Engelsk)
An introductory textbook that provides students with the essential information needed to plan and perform marketing research for the first time.
Levering: Print on Demand (forvent 14 - 30 hverdage) -
Tourism Marketing for Cities and Towns: Using Social Media and Branding to Attract Tourists (Bog, Hardback, Engelsk)
Revised edition of the author's Tourism Marketing for cities and towns, c2006.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Marketing Research for Non-profit, Community and Creative Organizations: How to improve your product, find customers and effectively promote your message (Bog, Hardback, Engelsk)Levering: Skaffevare (forvent 14 - 30 hverdage)
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Marketing Research for the Tourism, Hospitality and Events Industries (Bog, Hardback, Engelsk)
This user-friendly textbook covers qualitative, quantitative and social media research methods to provide students and course leaders with an accessible guide for learning and teaching marketing research from start to finish.
Levering: Skaffevare (forvent 14 - 30 hverdage)
