E-mail is a powerful marketing communications tool which excels at developing relationships with customers. This book describes... Læs mere
Digital Business and E-Commerce Management is an industry-leading text on the strategies and tactics of a Digital Business environment. Offering the latest knowledge in... Læs mere
Explore how to create effective digital marketing strategies with this comprehensive textbook. Digital Marketing by Chaffey and Ellis-Chadwick combines theory and practice, covering... Læs mere