This textbook covers the basics of business-to-business (B2B) eCommerce, where similar principles of customer... Læs mere
The content- Meta-targeting and business ideas in online retailing- Business model of online trade- Forms of online trade- Business systems and benchmarks in e-commerce- Best practices and risks in online retailing
The development of online retail has taught us something very different, however: Every product category can be sold online, and the more unwieldy the products and the more consultation support they require, the more suc cessful they are on the Web.