The author also presents a number of stories from China, a "price wonderland" in which he, both as a consumer and a... Læs mere
This book provides business owners and practitioners with a comprehensive and pragmatic guide to pricing, which lays out the essential steps to professionalizing pricing from day one all the way to a more mature stage.
Designed for business leaders, pricing experts, and AI enthusiasts, this book is not just a guide—it’s a call to action to embrace the future of AI-enabled pricing with confidence, creativity, and purpose.
This book provides business owners and practitioners with a comprehensive and pragmatic guide to pricing, which lays out the essential steps to professionalizing pricing from day one all the way to a more mature stage.