Manfred Bruhn Forfatter
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Quality Management for Services: Handbook for Successful Quality Management. Principles – Concepts – Methods (Bog, Hardback, Engelsk)Levering: Skaffevare (forvent 14 - 30 hverdage)
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Sports Sponsoring: Requirements and Practical Examples for Successful Partnerships (Bog, Hardback, Engelsk)Levering: Skaffevare (forvent 14 - 30 hverdage)
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Customer-Dominant Logic: Customer-Dominant Management as a New Target in Relationship Marketing (Bog, Hardback, Engelsk)
This book provides a structured overview of Customer-Dominant Logic and formulates fundamental principles that form the basis for a realignment of customer-oriented corporate management.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Kultursponsoring: Systematische Planung von Partnerschaften zwischen Kulturakteuren und Unternehmen (Bog, Hardback, Tysk)Levering: Skaffevare (forvent 14 - 30 hverdage)
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Arts and Cultural Sponsorship: Systematic Planning of Partnerships Between Actors in the Cultural Sector and Businesses (Bog, Hardback, Engelsk)Levering: Skaffevare (forvent 14 - 30 hverdage)
