Kogan Page Ltd Forlag
-
Rethinking Prestige Branding: Secrets of the Ueber-Brands (Bog, Hardback, Engelsk)
Examine the successful developments and promotion of prestige brands in the luxury industry, gaining insight into not just into how they're sold, but how consumers respond to them.
Status: Skaffevare (forvent 3 - 8 uger) -
Social Media Recruitment: How to Successfully Integrate Social Media into Recruitment Strategy (Bog, Hardback, Engelsk)
Devise and implement a social media recruitment strategy to meet your company's recruitment objectives.
Status: Skaffevare (forvent 3 - 8 uger) -
People Risk Management: A Practical Approach to Managing the Human Factors That Could Harm Your Business (Bog, Hardback, Engelsk)
Add measurable value to your business with a more focused approach to people management and an understanding of people risk.
Status: Skaffevare (forvent 3 - 8 uger) -
Professional Services Marketing Handbook: How to Build Relationships, Grow Your Firm and Become a Client Champion (Bog, Hardback, Engelsk)
Deliver greater business impact in professional services with this complete handbook featuring case studies from across the industry.
Status: Skaffevare (forvent 3 - 8 uger) -
Understanding Social Media: How to Create a Plan for Your Business that Works (Bog, Hardback, Engelsk)
Learn how to use social media channels to grow your customer base, increase engagement and build a business, with this ultimate guide to social media marketing.
Status: Skaffevare (forvent 3 - 8 uger) -
When Digital Becomes Human: The Transformation of Customer Relationships (Bog, Hardback, Engelsk)
Combine the benefits of digital opportunity and service with human experience to add 'heart' to the digital experience and guarantee consumer satisfaction.
Status: Skaffevare (forvent 3 - 8 uger) -
Brand Psychology: Consumer Perceptions, Corporate Reputations (Bog, Hardback, Engelsk)
Combine insights from cognitive psychology, social psychology and neuroscience to reveal why we trust some brands more than others, and why some survive crises while others don't.
Status: Skaffevare (forvent 3 - 8 uger) -
Green Logistics: Improving the Environmental Sustainability of Logistics (Bog, Hardback, Engelsk)
Understand the eco-impacts of logistics and learn how to handle them effectively by achieving sustainable balance between economic, environmental, and social objectives.
Status: Skaffevare (forvent 3 - 8 uger) -
The Psychology of Fear in Organizations: How to Transform Anxiety into Well-being, Productivity and Innovation (Bog, Hardback, Engelsk)
Understand fear, rife in many organizations, so you can redirect it to provide energy for a new wave of business innovation and growth.
Status: Skaffevare (forvent 3 - 8 uger) -
Customer-Centric Marketing: Supporting Sustainability in the Digital Age (Bog, Hardback, Engelsk)
Improve how customers perceive a business by tapping into the benefits of sustainable development through digital marketing.
Status: Skaffevare (forvent 3 - 8 uger) -
The Responsible Leader: Developing a Culture of Responsibility in an Uncertain World (Bog, Hardback, Engelsk)
Challenge assumptions from established management thinking and achieve responsible, authentic, and sustainable leadership at your organisation.
Status: Skaffevare (forvent 3 - 8 uger) -
Ethical Leadership: Creating and Sustaining an Ethical Business Culture (Bog, Hardback, Engelsk)
Get an accessible, practical look at how managers can make sense of ethical culture and generate real improvements.
Status: Skaffevare (forvent 3 - 8 uger)
