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Challenge how you think about market research with this exclusive selection of case studies, showcasing a powerful story of excellence, innovative methodology and remarkable results.
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Understand why podcasting is such a disruptive technology and unique tool for measuring engagement, and learn how to implement podcasts into your wider marketing, brand building and business development strategy.
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Learn how to take control of the future, lead innovation and create success.
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Understand the choices facing leaders in the fast-changing world of technology-enabled business and discover how to resource the investments that are guaranteed to deliver growth.
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Learn how to cut logistics-related carbon emissions with this essential guide based on cutting edge research
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Gain insight into the prestigious Marketing Excellence Awards and what great marketing looks like across a variety of brands with case studies and expert commentary.
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Think more broadly about brands and better serve your clients with a selection of essays from some of the best and brightest in the industry.
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A single-source guide to the challenges and opportunities presented by UK regulations on pension provision by all companies for their employees.
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Use games to drive engagement, collaboration and innovation in your business and improve organizational performance
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Understand how disruptive digital technologies will affect product companies and rethink your product strategy, road map and digital capabilities accordingly, with case studies and practical advice for creating new value.
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The Leadership of Muhammad is a study of the life story and leadership skills of the Prophet. John Adair served with a Bedouin regiment in the Arab Legion and this book is... Læs mere
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Living the Brand is a practical book which shows how organizations can empower and enthuse employees to create 'brand champions'. This approach can enhance employee commitment, improve service standards and focus efforts to deliver business goals.