Adopt new supply chain practices and ways of thinking with this thoroughly researched cross-industry manual for collaboration.
Serves as your indispensable guide to dealing with and understanding physical and mental health problems at work in the UK.
Connect your marketing with youth culture and resonate with Generation Z using this expert guide, packed with proven strategies and usable frameworks for effective youth marketing.
Prepare yourself for the new world of marketing with this richly in-depth textbook on marketing management.
Receive a thorough introduction to the subject of event management and sponsorship with this upper level textbook, encompassing all the critical aspects in one resource.
Understand the links between supply chain and finance by connecting supply chain financial tools and supply chain financial, social and environmental performance.
Practice across the public relations spectrum in an ethical and socially responsible manner with this fully updated guide packed with useful tools and insights.
Reframe how you think about talent management, diversity and inclusion with this paradigm-shifting book that holds a mirror up to current unfair practices and provides best practice examples.
Empower teams to engage together in immersive 'strategic learning' about consumers, and use this learning to create a blueprint for flexible marketing planning.
Ensure sustained behavioural change and ROI from organizational change projects with this evidence-based, practical guide.
Win the attention of high-level decision makers in large corporations; spark their interest and earn their trust to achieve long-term, sustainable mutual value.
Examines the international waste trade across borders and presents tangible solutions and coping strategies.