Gain essential skills for career development with this concise and comprehensive guide to determining goals, prioritizing tasks and managing your time effectively.
Discover the skills and insights you need to accurately and efficiently interpret data, improving your influence and decision-making at work
Gain essential marketing skills with this step-by-step guide to improving your ability to research and write a marketing plan, carry out marketing audits and set cost-effective budgets.
Use this practical guide to improve employee engagement and drive motivation, productivity, staff retention and performance in the organization
Build long-lasting value by crafting brands that transcend cultural boundaries through developing a deep understanding of diverse cultures and consumer preferences.
Learn how to perfect your writing skills and script winning reports and persuasive proposals using real-life examples, sample copy and checklists and exercises.
Learn how to organize your time and productivity effectively so you can get more done, work more efficiently and achieve better results.
A step-by-step approach to delivering winning negotiations with tools and tactics for purchasing and supply chain professionals.
Uncover practical insights and winning strategies that will allow you to lead successful negotiations with confidence and finesse
Understand the fundamentals of the assessment and verification of vocational learning with this complete overview of the principles and practices involved.
Obtain and utilize necessary innovative and creative skills needed within public relations and communications with this undergraduate and postgraduate textbook.
Use this textbook to understand the psychological underpinning of the various challenges marketers face, from packaging and advertising to store design and copywriting, and how to apply them in practice.