Understand the power of AI and use it to gain a competitive advantage for your business.
Develop strategies and drive value by unlocking the competitive advantages of procurement with this essential guide to sustaining your procurement performance.
Improve the performance and wellbeing of your workforce through psychological strategies and expert insights that will improve happiness at work.
Understand the interconnected nature of marketing and globalization and how consumerism, communications, brands, ethics and production work in an international market.
Providing all the research, models and theory needed for an HR master's degree and the examples and context necessary to excel as an HR professional.
Develop the skills and capabilities to maintain high performance, deliver exceptional customer value and drive profitable growth.
A definitive guide to planning PR and event campaigns, this book contains everything readers need to know to design, execute and evaluate campaigns of any size.
Understand the practical steps to apply the right technological strategies for your hospitality business to ease staff and management pain points, increase efficiency and profitability and heighten the guest experience.
Use this practical guide to deliver value to the business as an L&D professional and equip employees with the skills they need to succeed in a constantly changing world of work.
Understand how to embed sustainable strategies at the centre of tourism, hospitality and events businesses with this practical undergraduate textbook.
Learn how to work remotely or at home effectively, nurture professional relationships, measure performance and productivity and avoid potential challenges and career pitfalls.
Create and transform an organizational security culture from a traditional, reactive cybersecurity mindset to a proactive security approach that not only safeguards but actively fosters innovation within an organization.