Global Competitive Strategy (Bog, Hardback, Engelsk) af Daniel F. (Northwestern University Spulber

Global Competitive Strategy

(Bog, Hardback, Engelsk)

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Beskrivelse

Globalization has fundamentally changed the game of business. Managers and business students require new approaches to understand and cope with these far-reaching changes. Originally published in 2007, Global Competitive Strategy shows how we can do this by providing a unique set of strategic tools for international business.

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Alle detaljer

Forlag Cambridge University Press
Forfatter Daniel F. (Northwestern University Spulber
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 02-07-2007
Første udgivelsesår 2007
Illustrationer Worked examples or Exercises
Originalsprog United Kingdom
Sideantal 306
Indbinding Hardback
Forlag Cambridge University Press
Sideoplysninger 306 pages, Worked examples or Exercises
Mål 249 x 180 x 21
ISBN-13 / EAN-13 9780521880817