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Forventes på lager: 19-12-2022
An introductory textbook on industrial marketing and supply chain management that discusses industrial products and pricing, as well as key topics such as co-creation of value, big data, innovation, green practices and CSR.
| Forlag | SAGE Publications Ltd |
| Forfattere | Thomas Fotiadis, Adam Lindgreen, George J. Siomkos, Christina Oberg, Dimitris Folinas |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 19-12-2022 |
| Første udgivelsesår | 2022 |
| Originalsprog | United Kingdom |
| Sideantal | 400 |
| Indbinding | Hardback |
| Forlag | SAGE Publications Ltd |
| Sideoplysninger | 400 pages |
| Mål | 239 x 192 x 30 |
| ISBN-13 / EAN-13 | 9781529778540 |