Innovation Branding: From Theory to Practice

(Bog, Paperback / softback, Engelsk)
Forfatter: Itzhak Mashiah



Forventes på lager: 26-10-2026

Levering: Kan forudbestilles (Forventes d. 26-10-2026)

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Beskrivelse

Innovation Branding explores how “innovation” has evolved from a buzzword into a powerful cultural, rhetorical, and strategic force.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Itzhak Mashiah
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 26-10-2026
Første udgivelsesår 2026
Serie Management of Arts & Culture
Illustrationer 8 Tables, black and white; 19 Line drawings, black and white; 15 Halftones, black and white; 34 Illustrations, black and white
Originalsprog United Kingdom
Sideantal 254
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 254 pages, 8 Tables, black and white; 19 Line drawings, black and white; 15 Halftones, black and whi
Mål 234 x 156
ISBN-13 / EAN-13 9781041137320