Key Account Management Excellence in Pharma & Medtech
(Bog, Hardback, Engelsk)
Forlag:
Taylor & Francis Ltd
- Type: Bog
- Format: Hardback
-
Sprog:
Engelsk
- ISBN-13: 9781032128573
- Se flere detaljer ▼
Beskrivelse
Pharmaceutical and medtech companies are increasingly pursuing key account management (KAM) in response to the rise of large, sophisticated and complex healthcare provider and payer systems and groups. Those that invest the time to get KAM right will protect their business and grow with these rising customers, and this book shows you how.
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Alle detaljer
| Forlag | Taylor & Francis Ltd |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 28-02-2022 |
| Første udgivelsesår | 2022 |
| Illustrationer | 7 Tables, black and white; 51 Line drawings, color; 18 Halftones, color; 69 Illustrations, color |
| Fagredaktør | Mike Moorman |
| Originalsprog | United Kingdom |
| Sideantal | 216 |
| Indbinding | Hardback |
| Forlag | Taylor & Francis Ltd |
| Sideoplysninger | 216 pages, 7 Tables, black and white; 51 Line drawings, color; 18 Halftones, color; 69 Illustrations |
| Mål | 234 x 156 |
| ISBN-13 / EAN-13 | 9781032128573 |