Forventes på lager: 07-12-2020
The demand for luxury products has increased globally, creating a need for an education in luxury that acknowledges the global perspective yet incorporates the regional subtle nuances into luxury and fashion marketing. This book examines the elements of luxury marketing that contribute to a superior luxury brand performance.
| Forlag | Taylor & Francis Ltd |
| Forfatter | Satyendra Singh |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 07-12-2020 |
| Første udgivelsesår | 2020 |
| Serie | Routledge Studies in Marketing |
| Originalsprog | United Kingdom |
| Sideantal | 144 |
| Indbinding | Hardback |
| Forlag | Taylor & Francis Ltd |
| Sideoplysninger | 144 pages |
| Mål | 156 x 236 x 17 |
| ISBN-13 / EAN-13 | 9781138576438 |