Market Research and Analysis: Methods, Design and Data
(Bog, Hardback, Engelsk)
Forlag:
De Gruyter
- Type: Bog
- Format: Hardback
-
Sprog:
Engelsk
- ISBN-13: 9781501522888
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Bemærk: Kan leveres før jul.
Beskrivelse
A comprehensive discussion of market research and analysis, covering key concepts, process descriptions, qualitative and quantitative techniques for market research and data analysis, and application scenarios. This book guides readers on conducting market research, developing and testing hypotheses, and solving business challenges.
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Alle detaljer
| Forlag | De Gruyter |
| Forfatter | Marcus Goncalves |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 16-08-2024 |
| Første udgivelsesår | 2024 |
| Illustrationer | 60 Illustrations, black and white |
| Originalsprog | United States |
| Sideantal | 250 |
| Indbinding | Hardback |
| Forlag | De Gruyter |
| Sideoplysninger | 250 pages, 60 Illustrations, black and white |
| Mål | 186 x 237 x 25 |
| ISBN-13 / EAN-13 | 9781501522888 |