Marketing Research for Non-profit, Community and Creative Organizations: How to impro... (Bog, Paperback / softback, Engelsk)
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Marketing Research for Non-profit, Community and Creative Organizations: How to improve your product, find customers and effectively promote your message

(Bog, Paperback / softback, Engelsk)
Forfatter: Bonita Kolb
Marketing Research for Non-profit, Community and Creative Organizations: How to improve your product, find customers and effectively promote your message
Forlag: Taylor & Francis Ltd

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A guide to conducting research methods within the non-profit sector. It aims to educate the readers on how research can be utilized to help their organization reach its goals. It shows how to conduct different methods of research, and how to use the findings of these to improve products, target customers and develop effective promotions.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Bonita Kolb
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 30-06-2008
Første udgivelsesår 2008
Originalsprog United Kingdom
Sideantal 286
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 286 pages
Mål 193 x 216 x 18
ISBN-13 / EAN-13 9780750687607