Marketing Strategy for the Creative and Cultural Industries
(Bog, Hardback, Engelsk)
Forlag:
Taylor & Francis Ltd
- Type: Bog
- Format: Hardback
-
Sprog:
Engelsk
- ISBN-13: 9780367419769
- Se flere detaljer ▼
Beskrivelse
This refreshed and updated textbook provides students and managers in the creative industries with a solid grounding in how to maximize the impact of their marketing efforts across a range of business types in the creative and cultural industries.
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Alle detaljer
| Forlag | Taylor & Francis Ltd |
| Forfatter | Bonita (Lycoming College) Kolb |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgave | 2 ed |
| Udgivelsesdato | 17-09-2020 |
| Første udgivelsesår | 2020 |
| Serie | Discovering the Creative Industries |
| Originalsprog | United Kingdom |
| Sideantal | 324 |
| Indbinding | Hardback |
| Forlag | Taylor & Francis Ltd |
| Sideoplysninger | 324 pages |
| Mål | 162 x 240 x 25 |
| ISBN-13 / EAN-13 | 9780367419769 |