Marketing to the 90s Generation: Global Data on Society, Consumption, and Identity
(Bog, Paperback / softback, Engelsk)
Forlag:
Palgrave Macmillan
- Type: Bog
- Format: Paperback / softback
-
Sprog:
Engelsk
- ISBN-13: 9781349495603
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Beskrivelse
Marketing to the 90s Generation is based on original research conducted by sociologists and psychologists on generational cohorts, how they come about, what defines them and what it means to society, its institutions and companies.
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Alle detaljer
| Forlag | Palgrave Macmillan |
| Forfatter | A. Parment |
| Type | Bog |
| Format | Paperback / softback |
| Sprog | Engelsk |
| Udgave | 1st ed. 2014 |
| Udgivelsesdato | 19-12-2015 |
| Første udgivelsesår | 2015 |
| Illustrationer | XXI, 185 p. |
| Originalsprog | United Kingdom |
| Sideantal | 185 |
| Indbinding | Paperback / softback |
| Forlag | Palgrave Macmillan |
| Sideoplysninger | 185 pages, XXI, 185 p. |
| Mål | 216 x 140 |
| ISBN-13 / EAN-13 | 9781349495603 |