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Metaphor and Persuasion in Strategic Communication: Sustainable Perspectives

(Bog, Hardback, Engelsk)
Forfatter: Federica Ferrari
Metaphor and Persuasion in Strategic Communication: Sustainable Perspectives
Forlag: Taylor & Francis Ltd

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This groundbreaking work adopts an alternative metaphor-based approach to challenge, unpack, and redefine our understanding of persuasion and strategic communication and the extents to which they shape political discourse.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Federica Ferrari
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 19-10-2018
Første udgivelsesår 2018
Serie Routledge Studies in Rhetoric and Stylistics
Illustrationer 7 Tables, black and white; 1 Line drawings, black and white; 7 Halftones, black and white; 15 Illustrations, black and white
Originalsprog United Kingdom
Sideantal 270
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 270 pages, 7 Tables, black and white; 1 Line drawings, black and white; 7 Halftones, black and white
Mål 160 x 236 x 17
ISBN-13 / EAN-13 9781138732414