Organizations in the Face of Crisis: Managing the Brand and Stakeholders (Bog, Hardback, Engelsk) af Dennis W. Tafoya

Organizations in the Face of Crisis: Managing the Brand and Stakeholders

(Bog, Hardback, Engelsk)
Forfatter: Dennis W. Tafoya



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Beskrivelse

Organizations in the Face of Crisis offers a new approach to the treatment of threats to an organization, the brand, and the stakeholders. Case studies and diagnostic tools are used to demonstrate the effects of a crisis and to provide insight and strategies on managing the crisis at hand as well as the long-term effects.

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Alle detaljer

Forlag Palgrave Macmillan
Forfatter Dennis W. Tafoya
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 20-03-2013
Første udgivelsesår 2013
Illustrationer 1 Illustrations, black and white; XII, 183 p. 1 illus.
Originalsprog United Kingdom
Sideantal 183
Indbinding Hardback
Forlag Palgrave Macmillan
Sideoplysninger 183 pages, 1 Illustrations, black and white; XII, 183 p. 1 illus.
Mål 220 x 147 x 17
ISBN-13 / EAN-13 9781137306951