Outdoor Advertising (Bog, Hardback, Engelsk) af Richard Nelson
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Outdoor Advertising

(Bog, Hardback, Engelsk)
Forfattere: Richard Nelson, Anthony Sykes
Outdoor Advertising
Forlag: Taylor & Francis Ltd

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Beskrivelse

Outdoor Advertising looks at its practical side, the contractor, the agent, the designer, and the planning side, including site selection, as well as examining specific campaigns and how their audience have received them. This, then, is a book about outdoor advertising, its design and colourful presentation, its place in the advertising and marketing story.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfattere Richard Nelson, Anthony Sykes
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 21-03-2013
Første udgivelsesår 2013
Serie Routledge Library Editions: Advertising
Originalsprog United Kingdom
Sideantal 140
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 140 pages
Mål 244 x 165 x 15
ISBN-13 / EAN-13 9780415817981