Political Marketing: Principles and Applications (Bog, Hardback, Engelsk) af Jennifer (University of Dundee Lees-Marshment
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  8. Political Marketing: Principles and Applications

Political Marketing: Principles and Applications

(Bog, Hardback, Engelsk)
Forfattere: Jennifer (University of Dundee Lees-Marshment, Brian (Suffolk University Conley, Edward (University of Auckland Elder, Robin (Kingston University Pettitt, Vincent (Emerson College Raynauld, Andre (Carleton University Turcotte
Political Marketing: Principles and Applications
Forlag: Taylor & Francis Inc

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Medievidenskab Politiske kampagner og politisk reklame Salg og marketing Valg og folkeafstemninger
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Substantially revised throughout, the third edition of Political Marketing continues to offer students the most comprehensive introduction to this rapidly growing field. It provides an accessible but in-depth guide to what political marketing is and how it is used in practice and encourages reflection on how it should be used in the futur

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Alle detaljer

Forlag Taylor & Francis Inc
Forfattere Jennifer (University of Dundee Lees-Marshment, Brian (Suffolk University Conley, Edward (University of Auckland Elder, Robin (Kingston University Pettitt, Vincent (Emerson College Raynauld, Andre (Carleton University Turcotte
Type Bog
Format Hardback
Sprog Engelsk
Udgave 3 ed
Udgivelsesdato 21-05-2019
Første udgivelsesår 2019
Illustrationer 20 Tables, black and white; 11 Line drawings, black and white; 11 Illustrations, black and white
Originalsprog United States
Sideantal 266
Indbinding Hardback
Forlag Taylor & Francis Inc
Sideoplysninger 266 pages, 20 Tables, black and white; 11 Line drawings, black and white; 11 Illustrations, black an
Mål 181 x 252 x 25
ISBN-13 / EAN-13 9780815353201