Principles and Practice of Marketing
(Bog, Hardback, Engelsk)
Forlag:
SAGE Publications Ltd
- Type: Bog
- Format: Hardback
-
Sprog:
Engelsk
- ISBN-13: 9781446273999
- Se flere detaljer ▼
Formater og udgaver
Beskrivelse
With engaging real-life examples from brands such as Netflix and Paypal, this friendly textbook will lead students to exam success whilst encouraging them to think critically about key topics such as digital technologies, globalization and being green.
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| Forlag | SAGE Publications Ltd |
| Forfatter | Jim Blythe |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgave | 3 Revised edition |
| Udgivelsesdato | 10-12-2013 |
| Første udgivelsesår | 2013 |
| Originalsprog | United Kingdom |
| Sideantal | 800 |
| Indbinding | Hardback |
| Forlag | SAGE Publications Ltd |
| Sideoplysninger | 800 pages |
| Mål | 272 x 197 x 44 |
| ISBN-13 / EAN-13 | 9781446273999 |