Public Relations History: From the 17th to the 20th Century: The Antecedents (Bog, Paperback / softback, Engelsk)
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Public Relations History: From the 17th to the 20th Century: The Antecedents

(Bog, Paperback / softback, Engelsk)
Forfatter: Scott M. Cutlip
Public Relations History: From the 17th to the 20th Century: The Antecedents
Forlag: Taylor & Francis Inc

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Beskrivelse

This work describes the strategies and tactics of opinion management that have been utilised in the United States long before the growth of public relations as an occupation. The book serves as a companion work to the author's "The Unseen Power: Public Relations".

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Alle detaljer

Forlag Taylor & Francis Inc
Forfatter Scott M. Cutlip
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 01-06-1995
Første udgivelsesår 1995
Serie Routledge Communication Series
Originalsprog United States
Sideantal 320
Indbinding Paperback / softback
Forlag Taylor & Francis Inc
Sideoplysninger 320 pages
Mål 228 x 154 x 18
ISBN-13 / EAN-13 9780805817805