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Forventes på lager: 30-09-2004
The Review of Marketing Research annual series provides articles by the marketing field's leading researchers and academicians. RMR publishes long chapters that are not only theoretically rigorous but also offer richer detail, including literature reviews, methodologies, empirical studies, emerging trends, and international developments.
| Forlag | Emerald Publishing Inc |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 30-09-2004 |
| Første udgivelsesår | 2004 |
| Serie | Review of Marketing Research |
| Illustrationer | tables, figures, illustrations, index |
| Fagredaktør | Naresh K. Malhotra |
| Originalsprog | United States |
| Sideantal | 352 |
| Indbinding | Hardback |
| Forlag | Emerald Publishing Inc |
| Sideoplysninger | 352 pages |
| Mål | 246 x 174 x 23 |
| ISBN-13 / EAN-13 | 9780765613042 |