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Smart Products, Smarter Services: Strategies for Embedded Control

(Bog, Paperback / softback, Engelsk)
Forfatter: Mary J. (Boston College Cronin
Smart Products, Smarter Services: Strategies for Embedded Control
Forlag: Cambridge University Press

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Beskrivelse

We are surrounded by products that have minds of their own. These 'smart products' are fundamentally changing both the competitive landscape for business and the daily lives of consumers. This book helps managers to understand the importance of creating a scalable product platform and an ecosystem strategy for smart products.

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Alle detaljer

Forlag Cambridge University Press
Forfatter Mary J. (Boston College Cronin
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 19-08-2010
Første udgivelsesår 2010
Illustrationer 4 Tables, black and white; 5 Line drawings, black and white
Originalsprog United Kingdom
Sideantal 360
Indbinding Paperback / softback
Forlag Cambridge University Press
Sideoplysninger 360 pages, 4 Tables, black and white; 5 Line drawings, black and white
Mål 228 x 151 x 16
ISBN-13 / EAN-13 9780521147507