Social Media Analytics and Practical Applications: The Change to the Competition Land... (Bog, Paperback / softback, Engelsk)

Social Media Analytics and Practical Applications: The Change to the Competition Landscape

(Bog, Paperback / softback, Engelsk)
Forfattere: Subodha Kumar, Liangfei Qiu

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Beskrivelse

This book provides a framework that allows you to understand and analyze the impact of social media in various industries. It illustrates how social media analytics can help firms build transformational strategies and cope with the challenges of social media technology.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfattere Subodha Kumar, Liangfei Qiu
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 04-10-2024
Første udgivelsesår 2024
Serie Emerging Operations Research Methodologies and Applications
Originalsprog United Kingdom
Sideantal 66
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 66 pages
Mål 215 x 138 x 7
ISBN-13 / EAN-13 9781032051406