Strategic Pricing for the Arts (Bog, Hardback, Engelsk) af Michael (Indiana University Rushton

Strategic Pricing for the Arts

(Bog, Hardback, Engelsk)

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Beskrivelse

Pricing is complex, especially in the creative and cultural sector. This accessible text provides a concise, practical, non-technical guide for setting prices. It brings the insights of sophisticated research into the art of pricing to the working arts manager or student, in accessible language, appropriate for students or practitioners with no formal training in economics.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Michael (Indiana University Rushton
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 22-09-2014
Første udgivelsesår 2014
Illustrationer 6 Tables, black and white; 4 Line drawings, black and white; 4 Illustrations, black and white
Originalsprog United Kingdom
Sideantal 116
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 116 pages, 6 Tables, black and white; 4 Line drawings, black and white; 4 Illustrations, black and w
Mål 216 x 138
ISBN-13 / EAN-13 9780415713665