Strategic Writing: Multimedia Writing for Public Relations, Advertising and More (Bog, Hardback, Engelsk)

Strategic Writing: Multimedia Writing for Public Relations, Advertising and More

(Bog, Hardback, Engelsk)
Forfattere: Angie (The University of Kansas Hendershot, Lisa (The University of Kansas Loewen, Charles Marsh, Bonnie Poovey Short, David W. (University of Kansas Guth

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Beskrivelse

Featuring examples of strategic writing throughout the book, this practical, multidisciplinary text takes students through the fundamental concepts, genres, and techniques of writing for strategic communicators to connect with their publics.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfattere Angie (The University of Kansas Hendershot, Lisa (The University of Kansas Loewen, Charles Marsh, Bonnie Poovey Short, David W. (University of Kansas Guth
Type Bog
Format Hardback
Sprog Engelsk
Udgave 6 ed
Udgivelsesdato 19-03-2024
Første udgivelsesår 2024
Illustrationer 4 Tables, black and white; 10 Line drawings, color; 35 Line drawings, black and white; 21 Halftones, color; 31 Illustrations, color; 35 Illustrations, black and white
Originalsprog United Kingdom
Sideantal 352
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 352 pages, 4 Tables, black and white; 10 Line drawings, color; 35 Line drawings, black and white; 21
Mål 254 x 178
ISBN-13 / EAN-13 9781032461052