Strategies and Tools for Corporate Blogging (Bog, Paperback / softback, Engelsk) af John Cass
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Strategies and Tools for Corporate Blogging

(Bog, Paperback / softback, Engelsk)
Forfatter: John Cass
Strategies and Tools for Corporate Blogging
Forlag: Taylor & Francis Ltd

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Beskrivelse

Provides tools for companies to interact with customers through blogging communities. This book shows how to transform public relations and search marketing through consumer-generated media, RSS feeds and comment interaction strategies and describes how to optimize blog articles for blog search engines and provides content strategies.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter John Cass
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 16-04-2007
Første udgivelsesår 2007
Originalsprog United Kingdom
Sideantal 240
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 240 pages
Mål 231 x 154 x 20
ISBN-13 / EAN-13 9780750684163