Technology Brands in the Digital Economy (Bog, Paperback / softback, Engelsk)

Technology Brands in the Digital Economy

(Bog, Paperback / softback, Engelsk)

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This edited volume provides deep insight into theoretical and empirical evidence on how digital technologies and high-tech brands are interrelated.

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Alle detaljer

Forlag Taylor & Francis Ltd
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 08-10-2024
Første udgivelsesår 2024
Serie Routledge Studies in Innovation, Organizations and Technology
Illustrationer 20 Tables, black and white; 15 Line drawings, black and white; 15 Illustrations, black and white
Fagredaktør Wioleta Kucharska, Ewa (Gdansk Univ. of Tech. Lechman
Originalsprog United Kingdom
Sideantal 148
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 148 pages, 20 Tables, black and white; 15 Line drawings, black and white; 15 Illustrations, black an
Mål 234 x 156
ISBN-13 / EAN-13 9781032026879