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Forventes på lager: 02-10-2020
The Aging Consumer: Perspectives from Psychology and Marketing, 2nd edition takes stock of what is known around age and consumer behavior, identifies gaps and open questions within the research, and outlines an agenda for future research.
| Forlag | Taylor & Francis Ltd |
| Forfattere | Aimee Drolet, Carolyn Yoon |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgave | 2 ed |
| Udgivelsesdato | 02-10-2020 |
| Første udgivelsesår | 2020 |
| Serie | Marketing and Consumer Psychology Series |
| Illustrationer | 9 Tables, black and white; 14 Line drawings, black and white; 2 Halftones, black and white |
| Fagredaktør | Aimee (UCLA Drolet, Carolyn (University of Michigan Yoon |
| Originalsprog | United Kingdom |
| Sideantal | 380 |
| Indbinding | Hardback |
| Forlag | Taylor & Francis Ltd |
| Sideoplysninger | 380 pages, 9 Tables, black and white; 14 Line drawings, black and white; 2 Halftones, black and whit |
| Mål | 229 x 152 |
| ISBN-13 / EAN-13 | 9780367360948 |