The Garment Economy: Understanding History, Developing Business Models, and Leveraging Digital Technologies
(Bog, Hardback, Engelsk)
Beskrivelse
This book introduces the reader to the business of clothes, with flashbacks into the past, business models of today, and ideas for a sustainable future. Chapters also discuss fashion marketing, greenwashing, blockchain in the fashion supply chain, social media, sustainability issues, and sensory models.
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Alle detaljer
| Forlag | Springer International Publishing AG |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgave | 2023 ed. |
| Udgivelsesdato | 30-07-2023 |
| Første udgivelsesår | 2023 |
| Serie | Springer Texts in Business and Economics |
| Illustrationer | 102 Illustrations, color; 14 Illustrations, black and white |
| Fagredaktør | Michelle Brandstrup, Leo-Paul Dana, Daniella Ryding, Gianpaolo Vignali, Myriam Caratu |
| Originalsprog | Switzerland |
| Sideantal | 630 |
| Indbinding | Hardback |
| Forlag | Springer International Publishing AG |
| Sideoplysninger | 630 pages, 102 Illustrations, color; 14 Illustrations, black and white |
| Mål | 164 x 246 x 37 |
| ISBN-13 / EAN-13 | 9783031333019 |