The Handbook of Marketing Strategy for Life Science Companies: Formulating the Roadma... (Bog, Hardback, Engelsk)
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The Handbook of Marketing Strategy for Life Science Companies: Formulating the Roadmap You Need to Navigate the Market

(Bog, Hardback, Engelsk)
Forfatter: Jean-Francois Denault
The Handbook of Marketing Strategy for Life Science Companies: Formulating the Roadmap You Need to Navigate the Market
Forlag: Taylor & Francis Inc

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The objective of this book is to focus exclusively on the marketing aspects for life sciences, providing entrepreneurs with a toolkit of tools they can use throughout the marketing process, from market planning to commercialization.

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Alle detaljer

Forlag Taylor & Francis Inc
Forfatter Jean-Francois Denault
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 01-06-2018
Første udgivelsesår 2018
Illustrationer 10 Illustrations, black and white
Originalsprog United States
Sideantal 232
Indbinding Hardback
Forlag Taylor & Francis Inc
Sideoplysninger 232 pages, 10 Illustrations, black and white
Mål 176 x 241 x 19
ISBN-13 / EAN-13 9780815376903