The Hero Trap: How to Win in a Post-Purpose Market by Putting People in Charge (Bog, Hardback, Engelsk) af Thomas Kolster

The Hero Trap: How to Win in a Post-Purpose Market by Putting People in Charge

(Bog, Hardback, Engelsk)
Forfatter: Thomas Kolster

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Beskrivelse

Uncovers a simple point that is key to driving growth in the 21st century: if you put people in control of the marketing mix, they can grow and in turn grow your organisation.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Thomas Kolster
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 17-06-2020
Første udgivelsesår 2020
Illustrationer 240 Illustrations, black and white
Originalsprog United Kingdom
Sideantal 282
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 282 pages, 240 Illustrations, black and white
Mål 234 x 156
ISBN-13 / EAN-13 9780367242701