The Neuroscience of Multimodal Persuasive Messages: Persuading the Brain (Bog, Hardback, Engelsk)

The Neuroscience of Multimodal Persuasive Messages: Persuading the Brain

(Bog, Hardback, Engelsk)

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Beskrivelse

In this book, Dirk Remley applies his model of integrating multimodal rhetorical theory and multi-sensory neural processing theory pertaining to cognition and learning to multimodal persuasive messages.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Dirk (Kent State University Remley
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 02-03-2017
Første udgivelsesår 2017
Serie Routledge Studies in Technical Communication, Rhetoric, and Culture
Illustrationer 1 Tables, black and white; 8 Line drawings, black and white; 1 Halftones, black and white; 9 Illustrations, black and white
Originalsprog United Kingdom
Sideantal 172
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 172 pages, 1 Tables, black and white; 8 Line drawings, black and white; 1 Halftones, black and white
Mål 158 x 235 x 15
ISBN-13 / EAN-13 9781138635814