The Official CIM Coursebook: Strategic Marketing Decisions 2008-2009: Strategic Marketing Decisions 2008-2009

(Bog, Paperback / softback, Engelsk)
Forfattere: Isobel Doole, Robin Lowe

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Offers companions to the Chartered Institute of Marketing (CIM) professional marketing qualifications. This title includes chapters that feature case studies, study tips and activities to test your learning and understanding. It offers online materials that support students and tutors at various stages.

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Forlag Taylor & Francis Ltd
Forfattere Isobel Doole, Robin Lowe
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 22-07-2008
Første udgivelsesår 2008
Originalsprog United Kingdom
Sideantal 252
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 252 pages
Mål 191 x 246 x 14
ISBN-13 / EAN-13 9780750689724