Tourism Marketing: In the Age of the Consumer (Bog, Paperback / softback, Engelsk) af Alastair M. (Purdue University Morrison

Tourism Marketing: In the Age of the Consumer

(Bog, Paperback / softback, Engelsk)

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Tourism Marketing: In the Age of the Consumer offers a fresh and contemporary approach as an introductory textbook on tourism marketing. Six major themes along with the traditional core marketing principles are blended together.

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Forlag Taylor & Francis Ltd
Forfatter Alastair M. (Purdue University Morrison
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 30-03-2022
Første udgivelsesår 2022
Illustrationer 11 Tables, color; 46 Line drawings, color; 73 Halftones, color; 119 Illustrations, color
Originalsprog United Kingdom
Sideantal 758
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 758 pages, 11 Tables, color; 46 Line drawings, color; 73 Halftones, color; 119 Illustrations, color
Mål 358 x 246 x 49
ISBN-13 / EAN-13 9780415726368