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Forventes på lager: 01-02-2020
This book investigates the impact of adolescents on consumer behaviour in families, particularly in the light of extensive changes in the socio-cultural environment of India. Young people are considered a primary market of customers. This will have resounding impacts upon the shape of the future market.
| Forlag | Taylor & Francis Ltd |
| Forfattere | Harleen Kaur, Chandan Deep (Department of Mechanical Engineering Singh |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 01-02-2020 |
| Første udgivelsesår | 2020 |
| Serie | Routledge Focus on Business and Management |
| Illustrationer | 49 Tables, black and white; 9 Illustrations, black and white |
| Originalsprog | United Kingdom |
| Sideantal | 190 |
| Indbinding | Hardback |
| Forlag | Taylor & Francis Ltd |
| Sideoplysninger | 190 pages, 49 Tables, black and white; 9 Illustrations, black and white |
| Mål | 223 x 145 x 13 |
| ISBN-13 / EAN-13 | 9780367408893 |