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PROFESSOR SEAN MEEHAN, IMD BUSINESS SCHOOL: "By framing the central issue as alignment we have a... Læs mere
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Fagbogen ”Risk Navigating. Ready for Hazard and Operational Risk?” er en general introduktion til risk management med særlig fokus på risiko kontrol.... Læs mere
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This LL.M masters thesis is a Negotiation and Dispute Resolution case study that offers new knowledge in regards to: The concept of a strategic negotiation campaign The... Læs mere
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This book contains a comprehensive structure, covering all phases of personal sales from the first, unsolicited contact to customer meetings, presentations, sales negotiation, closing... Læs mere
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The book includes: - Inside The Restaurant - Online Marketing Tips for Restaurants - Social Media Marketing for Restaurants - Starting... Læs mere
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Traditional marketing is dying. It’s getting more and more difficult to get the attention of consumers. Advertising is the cost of being boring. In... Læs mere
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Satisfied customers are good — but not good enough! Going from customer satisfaction to customer loyalty requires a deeper insight into the mechanics... Læs mere
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„Yes, we have made a new strategy ... But we can’t remember where we put it.“ That is the honest comment from a senior executive, I met recently. History repeats itself. Fortunes are... Læs mere
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Target group This book is for practitioners. The target group is employees and managers in knowledgebased organizations such as... Læs mere
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Bogen er bseret på en interviewundersøgelse blandt 43 personer, der leder i alt 26 skandinaviske virksomheder i Tyrkiet. Desuden er der brugt... Læs mere
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Scientists agree with successful leaders that when the employee has a feeling of being special and appreciated it has a positive effect on... Læs mere