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Salgsledelse og markedsføringsledelse
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Big Ideas in Public Relations Research and Practice (Bog, Hardback, Engelsk)Drawing on contributions from the 2018 congress of the European Public Relations Education and Research Association (EUPRERA), this volume explores and... Læs mere
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Coaching Winning Sales Teams: Insights from the World of Sport and Business (Bog, Hardback, Engelsk)Through extensive research into elite coaches in the world of business and sports, this book investigates the mindset, skills and behaviours required to be a top sales coach and provides a range of practical models, tools and techniques for sales leaders and professionals to use.
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Data Science for Supply Chain Forecasting (Bog, Paperback / softback, Engelsk)Levering: 6 - 9 hverdage -
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Leading the Sales Force: A Dynamic Management Process (Bog, Hardback, Engelsk)How should a sales force be managed effectively? Like aircraft pilots, managers must analyse information and make interconnected decisions to... Læs mere
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Regenerating Forests and Livelihoods in Nepal: A new lease on life (Bog, Hardback, Engelsk)This book documents the success of an innovative programme in the Himalayan foothills of Nepal. It transformed degraded land into a... Læs mere
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Agro-food Marketing (Bog, Paperback / softback, Engelsk)The purpose of this book is to integrate aspects of food product marketing with traditional agricultural marketing. This novel approach reflects a growing trend to teach these... Læs mere
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Concepts and Cases in Retail and Merchandise Management 2nd Edition (Bog, Paperback / softback, Engelsk)Takes the reader into the real world of retail and merchandise management. This title includes ninety-five challenging cases that present a variety of actual situations that retail professionals face at various levels of management.
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Optichannel Retail. Beyond the Digital Hysteria: Develop and Implement a Winning Strategy as a Retailer or Brand Manufacturer (Bog, Paperback / softback, Engelsk)This book offers a realistic view of the retail sector of the future and sets out a practical framework for a successful strategy that combines profit, competitiveness and customer focus.
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NO is Short for Next Opportunity: How Top Sales Professionals Think (Bog, Paperback / softback, Engelsk)NO Is Short for Next Opportunity is a confidence booster for sales professionals that inspires them to develop the right attitude toward selling so they will seal more deals.
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The Ultimate Negotiation Book: Discover What Top Negotiators Do- Master Persuasion and Influence- Build Rapport with NLP (Bog, Paperback / softback, Engelsk)THE ULTIMATE NEGOTIATION BOOK gives you everything you need to be a great negotiator. It is a dynamic collection of essential skills covering the topics that will help you make a seismic impact upon your performance - faster than you ever thought possible.
Levering: 6 - 9 hverdage -
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Myths of Marketing: Banish the Misconceptions and Become a Great Marketer (Bog, Paperback / softback, Engelsk)Enhance your marketing practices with a thought-provoking and readable overview of some of the most pervasive myths in the marketing industry, equipping readers with well-researched and practical insights.
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Learning the Ropes: Achieving Sustainable Sales Performance Regardless of Changes in Personnel (Bog, Paperback / softback, Engelsk)Levering: 6 - 9 hverdage
