Medievidenskab: reklame og samfund
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Buyology: How Everything We Believe About Why We Buy is Wrong (Bog, Paperback / softback, Engelsk)Buyology shares the fruits of this research, revealing for the first time what actually goes on inside our heads when we see an advertisement, hear a marketing slogan, taste two rival brands of drink, or watch a programme sponsored by a major company.
Levering: 6 - 9 hverdage -
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For the Culture: The Power Behind What We Buy, What We Do and Who We Want to Be (Bog, Paperback / softback, Engelsk)Marcus Collins, award-winning marketer and strategist to some of the world's biggest companies, explains why 'culture' is the key to influencing mass behaviour.
Levering: 6 - 9 hverdage -
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Free Your Mind: The New World of Manipulation and How to Resist it (Bog, Paperback / softback, Engelsk)The Instant Sunday Times Bestseller Learn how to recognise and resist the daily attempts to control and manipulate your mind.
Levering: 6 - 9 hverdage -
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Brandsplaining: Why Marketing is (Still) Sexist and How to Fix It (Bog, Paperback, Engelsk)Brands profit by telling women who they are and how to be. Now they've discovered feminism and are hell bent on selling "fempowerment" back... Læs mere
Levering: 10 - 20 hverdage -
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Free Your Mind: The new world of manipulation and how to resist it (Bog, Paperback, Engelsk)The Instant Sunday Times BestsellerLearn how to recognise and resist the daily attempts to control and manipulate your mind.
Levering: 6 - 9 hverdage -
Bemærk: Kan ikke leveres før jul.
No Logo (Bog, Paperback / softback, Engelsk)Introducing the Collins Modern Classics, a series featuring some of the most significant books of recent times, books that shed light on the human experience – classics which will endure for generations to come.
Levering: 6 - 9 hverdage -
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Handmade Pixels: Independent Video Games and the Quest for Authenticity (Bog, Hardback, Engelsk)An investigation of independent video games-creative, personal, strange, and experimental-and their claims to handcrafted authenticity in a purely digital medium.
Levering: 6 - 9 hverdage -
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Zucked: Waking Up to the Facebook Catastrophe (Bog, Paperback / softback, Engelsk)This is the dramatic story of how a noted tech venture capitalist, an early mentor to Mark Zuckerberg and investor in his company, woke up to the serious damage Facebook was doing to our society and set out to try to stop it.
Levering: 6 - 9 hverdage -
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Too Smart: How Digital Capitalism is Extracting Data, Controlling Our Lives, and Taking Over the World (Bog, Paperback / softback, Engelsk)Who benefits from smart technology? Whose interests are served when we trade our personal data for convenience and connectivity?
Levering: 6 - 9 hverdage -
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Housework and Housewives in American Advertising: Married to the Mop (Bog, Hardback, Engelsk)An analysis of how since the end of te 19th-century advertising agencies and their housework product clients utilized a remarkably... Læs mere
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Advertising in the Age of Persuasion: Building Brand America 1941–1961 (Bog, Hardback, Engelsk)Beginning with World War II, and girded by the Cold War, American advertisers, brand name corporations, and representatives of the federal government institutionalized a system of consumer capitalism which they called free enterprise.
Levering: Skaffevare (forvent 14 - 30 hverdage)
