Brand Romance: Using the Power of High Design to Build a Lifelong Relationship with Y... (Bog, Paperback / softback, Engelsk)

Brand Romance: Using the Power of High Design to Build a Lifelong Relationship with Your Audience

(Bog, Paperback / softback, Engelsk)
Forfattere: Y. Kusume, N. Gridley



Bemærk: Kan ikke leveres før jul.

Når du handler på WilliamDam.dk, betaler du den pris du ser.

  • Ingen gebyrer
  • Ingen abonnementer
  • Ingen bindingsperioder

Beskrivelse

For brands to succeed in a competitive environment they need to build a 'loving' relationship with their customers. Brands need to construct an emotional engagement with customers so that they feel genuinely connected to it and what it has to offer. Through 15 steps this books reveals how to use High Design principles to build a truly loved brand.

Læsernes anmeldelser (0)

Alle detaljer

Forlag Palgrave Macmillan
Forfattere Y. Kusume, N. Gridley
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgave 1st ed. 2013
Udgivelsesdato 01-01-2013
Første udgivelsesår 2013
Illustrationer XI, 235 p.
Originalsprog United Kingdom
Sideantal 235
Indbinding Paperback / softback
Forlag Palgrave Macmillan
Sideoplysninger 235 pages, XI, 235 p.
Mål 216 x 140
ISBN-13 / EAN-13 9781349474813