Compulsive Buying: Consumer Traits, Self-Regulation, and Marketing Ethics (Bog, Paperback / softback, Engelsk)
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Compulsive Buying: Consumer Traits, Self-Regulation, and Marketing Ethics

(Bog, Paperback / softback, Engelsk)
Forfattere: Trevor A. Smith, Kenroy C. Wedderburn
Compulsive Buying: Consumer Traits, Self-Regulation, and Marketing Ethics
Forlag: Bloomsbury Publishing PLC

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Compulsive Buying: Consumer Traits, Self-Regulation and Marketing Ethics presents an integrative discourse on compulsive buying, focusing on the perspective of the customer and on marketing activities which promote excessive consumption.

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Alle detaljer

Forlag Bloomsbury Publishing PLC
Forfattere Trevor A. Smith, Kenroy C. Wedderburn
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 29-08-2023
Første udgivelsesår 2023
Illustrationer 4 b/w illustrations; 11 tables;
Originalsprog United States
Sideantal 166
Indbinding Paperback / softback
Forlag Bloomsbury Publishing Plc
Sideoplysninger 166 pages, 4 b/w illustrations; 11 tables;
Mål 230 x 153 x 11
ISBN-13 / EAN-13 9781793645753