Corporate Advocacy: A Strategic Communications Approach (Bog, Hardback, Engelsk) af Yvette (Ithaca College Sterbenk

Corporate Advocacy: A Strategic Communications Approach

(Bog, Hardback, Engelsk)



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Beskrivelse

This text prepares readers to incorporate corporate advocacy into future communications roles in ethical, thoughtful, and strategic ways. It is an ideal text for advanced undergraduate or master's level in a corporate advocacy course or a supplementary text for various courses releated to public relations and strategic communication.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Yvette (Ithaca College Sterbenk
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 04-11-2025
Første udgivelsesår 2025
Illustrationer 8 Tables, black and white; 4 Line drawings, black and white; 6 Halftones, black and white; 10 Illustrations, black and white
Originalsprog United Kingdom
Sideantal 174
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 174 pages, 8 Tables, black and white; 4 Line drawings, black and white; 6 Halftones, black and white
Mål 229 x 152
ISBN-13 / EAN-13 9781032595559