Cultural Perspectives on Millennials (Bog, Paperback / softback, Engelsk) af Arthur Asa Berger
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Cultural Perspectives on Millennials

(Bog, Paperback / softback, Engelsk)
Forfatter: Arthur Asa Berger
Cultural Perspectives on Millennials
Forlag: Springer International Publishing AG

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Beskrivelse

Beginning with an introduction that touches upon which part of the population is described as Millennial, the book also explores the Millennial psyche, marketing to Millennials, Millennials’ purchasing preferences, gender and sexuality among Millennials, and Millennials and their relation to postmodernism, among other things.

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Alle detaljer

Forlag Springer International Publishing AG
Forfatter Arthur Asa Berger
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgave Softcover reprint of the original 1st ed. 2018
Udgivelsesdato 06-09-2018
Første udgivelsesår 2018
Illustrationer 15 Illustrations, color; 12 Illustrations, black and white; XVII, 137 p. 27 illus., 15 illus. in color.
Originalsprog Switzerland
Sideantal 137
Indbinding Paperback / softback
Forlag Springer International Publishing AG
Sideoplysninger 137 pages, 15 Illustrations, color; 12 Illustrations, black and white; XVII, 137 p. 27 illus., 15 il
Mål 210 x 148
ISBN-13 / EAN-13 9783319888224