Bemærk: Kan leveres før jul.
Forventes på lager: 25-01-2024
This second edition of Digital Analytics for Marketing provides students with a comprehensive overview of the tools needed to measure digital activity and implement best practices when using data to inform marketing strategy.
| Forlag | Taylor & Francis Ltd |
| Forfattere | A. Karim Feroz, Gohar F. Khan, Marshall Sponder |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgave | 2 ed |
| Udgivelsesdato | 25-01-2024 |
| Første udgivelsesår | 2024 |
| Serie | Mastering Business Analytics |
| Illustrationer | 38 Tables, black and white; 5 Line drawings, color; 50 Line drawings, black and white; 2 Halftones, color; 1 Halftones, black and white; 7 Illustrations, color; 51 Illustrations, black and white |
| Originalsprog | United Kingdom |
| Sideantal | 308 |
| Indbinding | Hardback |
| Forlag | Taylor & Francis Ltd |
| Sideoplysninger | 308 pages, 38 Tables, black and white; 5 Line drawings, color; 50 Line drawings, black and white; 2 |
| Mål | 183 x 260 x 21 |
| ISBN-13 / EAN-13 | 9780367457921 |