Ephemeral Retailing: Pop-up Stores in a Postmodern Consumption Era (Bog, Paperback / softback, Engelsk) af Ghalia Boustani

Ephemeral Retailing: Pop-up Stores in a Postmodern Consumption Era

(Bog, Paperback / softback, Engelsk)
Forfatter: Ghalia Boustani

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Beskrivelse

Often described as the "hottest" retail phenomenon, ephemeral retail concerns the growth of pop-up stores as a new mode of retailing. These temporary stores are designed to "pop-up" without notice, quickly attract crowds, then disappear or morph into something else.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Ghalia Boustani
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 31-05-2023
Første udgivelsesår 2023
Serie Routledge Focus on Business and Management
Originalsprog United Kingdom
Sideantal 126
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 126 pages
Mål 214 x 138 x 15
ISBN-13 / EAN-13 9781032570389