Bemærk: Kan leveres før jul.
Presenting a conceptual framework consisting of (a) persona benefits, (b) analytics benefits, and (c) decision-making outcomes, we illustrate applying this framework via practical... Læs mere
Bemærk: Kan ikke leveres før jul.
The book includes chapters explaining web analytics, social media analytics, and how to create an analytics strategy. The book also discusses analytical tools for social media analytics, search analytics, persona analytics, user studies, and website analytics.
Bemærk: Kan ikke leveres før jul.